{"id":249,"date":"2025-05-13T14:29:37","date_gmt":"2025-05-13T12:29:37","guid":{"rendered":"http:\/\/ans_admin_3241"},"modified":"2025-10-30T08:45:52","modified_gmt":"2025-10-30T07:45:52","slug":"keralux","status":"publish","type":"product","link":"https:\/\/ansitalia.com\/en\/prodotto\/keralux\/","title":{"rendered":"Keralux"},"content":{"rendered":"<p data-start=\"68\" data-end=\"87\"><strong data-start=\"68\" data-end=\"85\">WHO IT\u2019S FOR:<\/strong><\/p>\n<ul data-start=\"88\" data-end=\"242\">\n<li data-start=\"88\" data-end=\"145\">\n<p data-start=\"90\" data-end=\"145\">Dehydrated, dry, thick, highlighted, or bleached hair<\/p>\n<\/li>\n<li data-start=\"146\" data-end=\"184\">\n<p data-start=\"148\" data-end=\"184\">Chemically treated or damaged hair<\/p>\n<\/li>\n<li data-start=\"185\" data-end=\"242\">\n<p data-start=\"187\" data-end=\"242\">All AnS treatments are compatible with post-Ritual care<\/p>\n<\/li>\n<\/ul>\n<hr data-start=\"244\" data-end=\"247\" \/>\n<p data-start=\"249\" data-end=\"441\"><strong data-start=\"249\" data-end=\"262\">BENEFITS:<\/strong><br data-start=\"262\" data-end=\"265\" \/><strong data-start=\"265\" data-end=\"281\">Keralux Balm<\/strong> is a deeply reconstructive hair treatment highly concentrated in active ingredients designed to repair, treat, and quickly regenerate damage to the hair fiber.<\/p>\n<p data-start=\"443\" data-end=\"745\">Studies show that the proteins at the core of Keralux Balm\u2019s formula increase hair strength by <strong data-start=\"538\" data-end=\"565\">40% after just 3 washes<\/strong>. These exceptional results in cortex reconstruction are made possible by a synergy of <strong data-start=\"652\" data-end=\"680\">amino acids and proteins<\/strong> rich in <strong data-start=\"689\" data-end=\"713\">glycine and tyrosine<\/strong>, which help increase hair mass.<\/p>\n<p data-start=\"747\" data-end=\"856\">Developed by the AnS Lab and derived from <strong data-start=\"789\" data-end=\"802\">Aminoplex<\/strong> (a professional-grade product), this reparative balm:<\/p>\n<ul data-start=\"858\" data-end=\"1320\">\n<li data-start=\"858\" data-end=\"950\">\n<p data-start=\"860\" data-end=\"950\"><strong data-start=\"860\" data-end=\"875\">STRENGTHENS<\/strong> and <strong data-start=\"880\" data-end=\"891\">REPAIRS<\/strong> the hair with essential nutrients from <strong data-start=\"931\" data-end=\"948\">phyto-keratin<\/strong><\/p>\n<\/li>\n<li data-start=\"951\" data-end=\"1107\">\n<p data-start=\"953\" data-end=\"1107\"><strong data-start=\"953\" data-end=\"965\">REBUILDS<\/strong> the hair\u2019s internal structure and <strong data-start=\"1000\" data-end=\"1021\">STIMULATES growth<\/strong> thanks to an <strong data-start=\"1035\" data-end=\"1057\">amino acid complex<\/strong> rich in <strong data-start=\"1066\" data-end=\"1105\">methionine, arginine, and glutamine<\/strong><\/p>\n<\/li>\n<li data-start=\"1108\" data-end=\"1202\">\n<p data-start=\"1110\" data-end=\"1202\"><strong data-start=\"1110\" data-end=\"1128\">RESTORES SHINE<\/strong> and <strong data-start=\"1133\" data-end=\"1145\">PROTECTS<\/strong> from external stress with <strong data-start=\"1172\" data-end=\"1200\">coconut and avocado oils<\/strong><\/p>\n<\/li>\n<li data-start=\"1203\" data-end=\"1261\">\n<p data-start=\"1205\" data-end=\"1261\"><strong data-start=\"1205\" data-end=\"1218\">NOURISHES<\/strong> and <strong data-start=\"1223\" data-end=\"1240\">REMINERALIZES<\/strong> with <strong data-start=\"1246\" data-end=\"1259\">red algae<\/strong><\/p>\n<\/li>\n<li data-start=\"1262\" data-end=\"1320\">\n<p data-start=\"1264\" data-end=\"1320\"><strong data-start=\"1264\" data-end=\"1273\">COATS<\/strong> and reinforces the fiber with <strong data-start=\"1304\" data-end=\"1320\">soy proteins<\/strong><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1327\" data-end=\"1637\"><strong data-start=\"1327\" data-end=\"1342\">HOW TO USE:<\/strong><br data-start=\"1342\" data-end=\"1345\" \/>After two rounds of shampoo, apply <strong data-start=\"1380\" data-end=\"1396\">Keralux Balm<\/strong> generously to damp hair. Leave on for <strong data-start=\"1435\" data-end=\"1451\">5\u201310 minutes<\/strong>.<br data-start=\"1452\" data-end=\"1455\" \/>Massage the hair to enhance absorption of the Keralux treatment into the fiber core.<br data-start=\"1539\" data-end=\"1542\" \/>Rinse thoroughly to remove all product. Repeat if necessary \u2013 this ensures shiny, radiant hair.<\/p>\n<p data-start=\"1639\" data-end=\"1744\">Its keratin-rich formula helps prolong the effects of Brazilian smoothing and keratin-based hair rituals.<\/p>\n<p data-start=\"1751\" data-end=\"1949\"><strong data-start=\"1751\" data-end=\"1763\">RESULTS:<\/strong><br data-start=\"1763\" data-end=\"1766\" \/>Hair is strengthened, regenerated, and deeply repaired. It becomes hydrated, easy to detangle, and visibly revitalized. Treated and damaged hair regains resilience and youthful shine.<\/p>\n<p data-start=\"1956\" data-end=\"2011\"><strong data-start=\"1956\" data-end=\"2011\">THE BENEFICIAL FORMULA \u2013 RESTRUCTURING &amp; NOURISHING<\/strong><\/p>\n<ul data-start=\"2013\" data-end=\"3000\">\n<li data-start=\"2013\" data-end=\"2165\">\n<p data-start=\"2015\" data-end=\"2165\"><strong data-start=\"2015\" data-end=\"2032\">Phyto-Keratin<\/strong>: The base of healthy hair. It delivers essential nutrients, repairs damage, and forms a protective barrier against external stress<\/p>\n<\/li>\n<li data-start=\"2166\" data-end=\"2443\">\n<p data-start=\"2168\" data-end=\"2193\"><strong data-start=\"2168\" data-end=\"2190\">Amino Acid Complex<\/strong>:<\/p>\n<ul data-start=\"2196\" data-end=\"2443\">\n<li data-start=\"2196\" data-end=\"2305\">\n<p data-start=\"2198\" data-end=\"2305\"><strong data-start=\"2198\" data-end=\"2212\">Methionine<\/strong> \u2013 Sulfur-rich amino acid that repairs and strengthens the fiber, may help combat hair loss<\/p>\n<\/li>\n<li data-start=\"2308\" data-end=\"2382\">\n<p data-start=\"2310\" data-end=\"2382\"><strong data-start=\"2310\" data-end=\"2322\">Arginine<\/strong> \u2013 Boosts circulation at the root, stimulating hair growth<\/p>\n<\/li>\n<li data-start=\"2385\" data-end=\"2443\">\n<p data-start=\"2387\" data-end=\"2443\"><strong data-start=\"2387\" data-end=\"2400\">Glutamine<\/strong> \u2013 Adds strength and vitality to the hair<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li data-start=\"2444\" data-end=\"2576\">\n<p data-start=\"2446\" data-end=\"2576\"><strong data-start=\"2446\" data-end=\"2459\">Red Algae<\/strong>: Rich in minerals and proteins, they purify, hydrate, remineralize, soften, and fortify hair while boosting growth<\/p>\n<\/li>\n<li data-start=\"2577\" data-end=\"2729\">\n<p data-start=\"2579\" data-end=\"2729\"><strong data-start=\"2579\" data-end=\"2595\">Soy Proteins<\/strong>: Smooth the cuticle, rebuild the fiber, and create a protective film. They improve hydration balance, resilience, and manageability<\/p>\n<\/li>\n<li data-start=\"2730\" data-end=\"2837\">\n<p data-start=\"2732\" data-end=\"2837\"><strong data-start=\"2732\" data-end=\"2747\">Coconut Oil<\/strong>: Restores shine to dull or damaged hair and helps maintain the vibrancy of colored hair<\/p>\n<\/li>\n<li data-start=\"2838\" data-end=\"3000\">\n<p data-start=\"2840\" data-end=\"3000\"><strong data-start=\"2840\" data-end=\"2855\">Avocado Oil<\/strong>: Rich in moisturizers, proteins, and vitamins. Its high absorption gives deep nourishment, softness, and protection from heat, UV, and pollution<\/p>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p data-start=\"115\" data-end=\"184\"><strong data-start=\"115\" data-end=\"184\">Reconstructing conditioner for dry, dehydrated, and damaged hair.<\/strong><\/p>\n<ul data-start=\"186\" data-end=\"283\">\n<li data-start=\"186\" data-end=\"220\">\n<p data-start=\"188\" data-end=\"220\">Deeply repairs the hair cortex<\/p>\n<\/li>\n<li data-start=\"221\" data-end=\"251\">\n<p data-start=\"223\" data-end=\"251\">Revitalizes the hair fiber<\/p>\n<\/li>\n<li data-start=\"252\" data-end=\"283\">\n<p data-start=\"254\" data-end=\"283\">Intensely hydrates the hair<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"285\" data-end=\"580\"><strong data-start=\"285\" data-end=\"307\">Product +:<\/strong> a formula powered by an <strong data-start=\"332\" data-end=\"354\">amino acid complex<\/strong> that repairs the hair fiber from within and strengthens its structure. Enriched with <strong data-start=\"440\" data-end=\"463\">plant-based keratin<\/strong> and <strong data-start=\"468\" data-end=\"481\">red algae<\/strong> to deeply revitalize the hair, combined with <strong data-start=\"527\" data-end=\"555\">coconut and avocado oils<\/strong> for optimal nourishment.<\/p>\n<p data-start=\"582\" data-end=\"726\"><strong data-start=\"582\" data-end=\"637\">88.3% ingredients of natural origin \u2013 Vegan formula<\/strong><br data-start=\"637\" data-end=\"640\" \/>Free from salt, parabens, and silicones<br data-start=\"679\" data-end=\"682\" \/>250 ml \u2013 Recycled, biodegradable packaging<\/p>\n","protected":false},"featured_media":718,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[52],"product_tag":[61],"class_list":{"0":"post-249","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-conditioners-masks","7":"product_tag-damaged-and-with-highlights","8":"desktop-align-left","9":"tablet-align-left","10":"mobile-align-left","12":"first","13":"instock","14":"taxable","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/product\/249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/comments?post=249"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/media\/718"}],"wp:attachment":[{"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/media?parent=249"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/product_brand?post=249"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/product_cat?post=249"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ansitalia.com\/en\/wp-json\/wp\/v2\/product_tag?post=249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}